GenAI in Action: Transforming DP World’s Leadership for Business Impact

The Context

DP World, a global leader in logistics and supply chain solutions, operates in 78 countries, enabling the movement of over 10% of the world’s trade. With over 100,000 employees, the company is committed to innovation and digital transformation as core drivers of its strategic growth.

As part of its commitment to developing future-ready leaders, DP World partnered with the National University of Singapore (NUS) for an Executive Leadership Development Program. This initiative aimed to empower senior leaders to navigate disruption, harness the potential of generative AI (GenAI), and drive sustainable business impact in an increasingly complex global landscape.

To ensure a hands-on and practical approach, the program integrated Maverick, a GenAI-focused business simulation. Developed by Aeqlia in collaboration with Beyond the Obvious, Maverick enabled participants to explore real-world scenarios and use cases for GenAI in logistics and business operations. This immersive simulation served as a cornerstone of the program, fostering strategic decision-making and innovation in a risk-free environment.

The Challenge

DP World Leaders faced critical challenges in integrating emerging technologies like GenAI into its business strategy and operations:

  • Understanding GenAI’s Potential: Leaders needed clarity on how GenAI could be applied to solve complex business challenges and create value.
  • Driving Adoption and Innovation: Building confidence and capability among senior leaders to champion GenAI initiatives and foster innovation across the organization.
  • Maximizing Business Impact: Developing actionable strategies for leveraging GenAI to drive measurable outcomes in logistics, operations, and customer experience.

How We Helped

A key part of this immersive leadership development experience centered around Maverick, the cutting-edge GenAI business simulation. This unique workshop was designed to equip DP World’s senior leaders with the skills and insights to integrate GenAI into their strategic initiatives.

Key elements of the program included:

  • Maverick: A GenAI Business Simulation
    Leaders engaged in a hands-on simulation exploring diverse GenAI use cases, such as predictive analytics, operational optimization, customer engagement, and risk management. The simulation provided a practical, risk-free environment for participants to experiment with GenAI-driven decision-making and understand its transformative potential.

  • Business Application Workshops
    Facilitated workshops delved deeper into GenAI’s applications and participants explored real-world scenarios, identified opportunities for innovation, and discussed practical steps to implement GenAI initiatives aligned with DP World’s strategic goals.

Outcomes

The program delivered tangible outcomes, positioning DP World’s senior leaders to harness the power of GenAI effectively:

  • High Engagement and Enthusiasm: Participants rated the program 9.6/10, emphasizing the immersive and practical nature of the Maverick simulation and workshops.
  • Enhanced GenAI Capabilities: Leaders gained confidence and capability to identify and champion GenAI applications, bridging the gap between emerging technology and business needs.
  • Business Impact Readiness: The program equipped leaders with actionable insights to drive innovation, improve operational efficiency, and deliver customer value through GenAI.
  • Strategic Leadership in GenAI: Participants left the program inspired and ready to play a pivotal role in driving GenAI adoption and innovation across DP World.

By combining experiential learning with cutting-edge insights, Aeqlia, NUS, and Beyond the Obvious enabled DP World’s leaders to unlock the full potential of GenAI, positioning the organization for long-term success in a dynamic global environment.